“What kind of world
will my son inherit?”

This wasn’t a boardroom strategy.

It wasn’t shaped by market gaps or innovation trends.

It began with a moment. Watching my son laugh on the beach – pure joy in the air – while a news alert flashed: “Climate collapse accelerating.” That moment changed everything. Staying still was no longer an option. Because real change doesn’t wait. Real change demands movement. That movement became a mission. A mission to design bold, strategic action for a more just, sustainable, and regenerative future.

That movement became motus [hub]

Fabiana Würgler,
Founder

Our guiding principles

We are guided by three fundamental principles that drive our approach, shape our partnerships, and empower ventures to scale with purpose.

1

Sustainability
at the core.

Sustainability isn’t a trend, it’s at the foundation of everything we do.

We embed circular economy principles into products, services, and business models - ensuring ventures deliver meaningful environmental and social impact, without compromise.

Sustainability isn’t a trend, it’s at the foundation of everything we do.

We embed circular economy principles into products, services, and business models - ensuring ventures deliver meaningful environmental and social impact, without compromise.

Sustainability isn’t a trend, it’s at the foundation of everything we do.

We embed circular economy principles into products, services, and business models - ensuring ventures deliver meaningful environmental and social impact, without compromise.